WordPress Development

We provide WordPress development. WordPress is a content management system build with OpenSource technologies. We build all of our solutions in WordPress. We use this platform to build a custom base template that extends to all pages and future development.

Stock Image Curation

We work to peruse stock image galleries and curate the perfect images to match your business’ intent related to products and services’ relevancy. 

Theme Color Selection

With your business branding in mind, we select a palette of color harmony by selecting Analogous, Monochromatic, Triadic, and shades of a base color. This technique ensures a complementary color-rich experience for your end-users.

Branding and Logo Creation

We can create custom corporate branding with your company’s vision in mind. We can take your existing logo and recreate it or build a new one based on your vision. We use professional tools like Adobe Photoshop and Illustrator to build graphics used in various parts of the web solution.

All logo creation is created in Adobe Illustrator using vector graphics. Vector graphics is a form of computer graphics in which visual images are created directly from geometric shapes defined on a Cartesian plane, such as points, lines, curves, and polygons. Vector graphics are computer images created using a sequence of commands or mathematical statements that place lines and shapes in a two-dimensional or three-dimensional space. Vector graphics are created and saved as a sequence of vector statements.

Ever notice when you try to increase the size of a typical image the edges start to get jagged? We create vector graphics so when an image is scaled it maintains its high resolution with no loss of quality, which means the image can be sized to however large or small you need it to be. These graphics can be used for signage on the side of a large building or be used to create your business cards and letterhead. Vector graphics size without limits.

Graphic Art Creation and Manipulation

We use professional tool like Adobe Photoshop and Illustrator to build and manipulate graphic art to be used in web development, slider creation, and logo creation for corporate branding.

Slider Creation

We use professional tools to build our slide show presentation, also known as, sliders. These come in all forms. We assist in stock image curation, image manipulation with site performance concerns in mind, and the creation of the slider to be used on landing and child-page development. Sliders can have interactive elements to link to other pages within a web solution. There are many options with Slider creation and we will consult based on the business requirements and vision.

Organic Search Engine Optimization (SEO)

Organic SEO (Search Engine Optimization) is the process of improving your website’s ranking in unpaid (or organic) search results on search engines like Google, Bing, or DuckDuckGo. Organic SEO tactics begin with the most basic aspects of development and we guarantee this with any web solution we develop for our clients. The naming of pages, image names, page and heading title selection, use of proper HTML tags, and alternate-text usage to name a few. We work with our clients and help them build keyword-rich content. At times, clients feel their content is redundant and includes information that is assumed or known. If fact, services like Google rank the content based on keyword repetition, giving it a raking on the richness of a topic or idea based on the reoccurrence of such words or ideas. With all things in life and web development, there is a balance and grace to everything.

As most of us know Google has changed the face of web development as it relates to search engine optimization. With this said, organic SEO has its defined limits. Any business that is serious about marketing its products and services with positive outcomes in today’s competitive marketplace must budget and be committed to an online marketing strategy. We can help with strategy and implementation.

Social Media Configuration and Marketing

We work with our clients to rejuvenate existing accounts or create new social media profiles for their business. We integrate these social media accounts into the web solution in various ways based on the customer’s vision. Additionally, we create banners or landing images to specification for content like Facebook, Instagram, Twitter, and Yelp. We do the heavy lifting for our clients as the setup can be monotonous for the best of us.

Web Hosting Configuration

We offer consultation on what type of hosting services are needed to meet the goals of an organization. There are many providers and many options to select from to satisfy the business requirements. Additionally, we work with the selected provider to get the hosting solution configured as this is the foundation and first step needed before the development of the web solution can ensue.

Email and Productivity Suite Configuration

We offer consultation on what type of productivity platform best meets the business needs. Many small business owners do not have the budget for a full-stack information technology infrastructure. However, they do express the need for basic email, file sharing and storage, messaging, and the need for productivity suite tools standard to most business day-to-day tasks. A customer may need this for themselves or they may need these tools for a team of individuals. Whatever the size of the organization, we can help consult on the type of services and providers available, mainly Microsoft and Google. Additionally, we are skilled in the configuration and ongoing maintenance and support needs if desired.