Organic SEO (Search Engine Optimization) is the process of improving your website’s ranking in unpaid (or organic) search results on search engines like Google, Bing, or DuckDuckGo. Organic SEO tactics begin with the most basic aspects of development and we guarantee this with any web solution we develop for our clients. The naming of pages, image names, page and heading title selection, use of proper HTML tags, and alternate-text usage to name a few. We work with our clients and help them build keyword-rich content. At times, clients feel their content is redundant and includes information that is assumed or known. If fact, services like Google rank the content based on keyword repetition, giving it a raking on the richness of a topic or idea based on the reoccurrence of such words or ideas. With all things in life and web development, there is a balance and grace to everything.
As most of us know Google has changed the face of web development as it relates to search engine optimization. With this said, organic SEO has its defined limits. Any business that is serious about marketing its products and services with positive outcomes in today’s competitive marketplace must budget and be committed to an online marketing strategy. We can help with strategy and implementation.